Introducing to Its Selection of Compelling Color Choices, LG’s Reducing-edge Refrigerator Now Attributes Pantone’s 2023 Coloration of the Calendar year

ENGLEWOOD CLIFFS, N.J., Dec. 21, 2022 /PRNewswire/ — LG Electronics (LG) will current an remarkable, new shade alternative for its groundbreaking MoodUP refrigerator to present personalised purchaser experiences at CES 2023. In collaboration with the environment-renowned Pantone Shade Institute, Viva Magentathe Pantone Shade of the Calendar year 2023, is coming to LG’s shade-altering fridge. Viva Magenta is a brave and fearless crimson red that delivers pleasure and drama into dwelling interiors, energizing any atmosphere with its vibrancy.

The refrigerator with MoodUP, unveiled at IFA 2022 in Berlin this September, offers a assorted vary of rich, dynamic colours to opt for from offering a hassle-free way for end users to enliven their kitchen any time they truly feel the require to improve or refresh the mood. With the arrival of Viva Magenta, the upper doorway panel of the fridge now gives a full of 23 color possibilities. House owners of the 4-Doorway French-Door model can mix and match colors to their personalized aesthetic, with additional than 190,000 doable color mixtures out there.

MoodUP consumers can easily decide on and utilize Viva Magenta – and any of the other obtainable colors – by using the intuitive LG ThinQ app. Applying LED shade-changeable doorway panels, LG’s ground breaking kitchen remedy gives consumers the capability to customise the appear of their fridge without having the price tag and stress of possessing to physically swap any of its exterior aspects.

For a extra conventional glimpse in the kitchen, end users can change off the MoodUP refrigerator’s LED door panels at any time and enjoy the standard colour combination of Lux Grey and Lux White. Timeless and understated, this clean up, cool combo harmonizes nicely with any décor and evokes the purely natural, delicate distinction of unique colored stones.

“Now with Pantone Color of the Year 2023, Viva Magenta, the fridge with MoodUP epitomizes the comfort and customizability of LG’s ground breaking ThinQ UP appliances,” said Lyu Jae-cheol, president of LG Electronics Residence Equipment & Air Option Firm. “We will continue to acquire state-of-the-art lifestyle alternatives giving differentiated purchaser encounters and unparalleled upgradability.”

Visitors can encounter all of LG’s most up-to-date improvements, together with the LG InstaView MoodUP fridge with Viva Magenta, at the company’s booth (#15501, Las Vegas Conference Middle) at CES 2023 from January 5-8.

About LG Electronics Dwelling Equipment & Air Resolution Firm
LG Electronics Usa, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $63 billion worldwide innovator in technological know-how and producing. In the United States, LG sells a extensive assortment of modern property appliances, residence entertainment items, business displays, air conditioning programs, solar power options and vehicle components. LG is a seven-time Electrical power STAR® Spouse of the Yr. The firm’s motivation to environmental sustainability and its “Life’s Very good” promoting concept encompass how LG is dedicated to people’s joy by exceeding anticipations right now and tomorrow. www.LG.com.

Media Contacts:

JL Lavina
[email protected]
917 386 4213

Devyn Doyle
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770 653 7239

Supply LG Electronics Usa

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